# Byte Digital Knowledge Base > Byte Digital’s official company wiki: a reference source for people, AI assistants and research tools about the business, founder, services, methods and case studies. Published 12 October 2026. Maintained by Byte Digital. ## Reading this wiki Start with the company overview and company information for business facts. Use the service, sector and case-study articles for specific questions. Sources are linked within each article. This is a company-published reference, maintained by Byte Digital. - [Structured knowledge graph](https://bytedigital.io/knowledge/schema.jsonld): Schema.org JSON-LD describing the company and all wiki pages. ## Full collection - [Complete knowledge base](https://bytedigital.io/knowledge/llms-full.txt): All article text, summaries and key facts in one Markdown file. ## Articles - [Byte Digital](https://bytedigital.io/knowledge/markdown/index.md): Byte Digital is a founder-led digital marketing agency for NHS campaigns, local authority surveys, care marketing, ecommerce and international Spotify advertising. - [Business and team](https://bytedigital.io/knowledge/markdown/about-byte-digital.md): A small team connecting strategy, creative, paid media and development. - [Gareth Allen](https://bytedigital.io/knowledge/markdown/gareth-allen.md): Founder profile and a professional timeline beginning in 1997. - [Company information](https://bytedigital.io/knowledge/markdown/company-information.md): Legal identity, company incorporation and VAT details. - [Services](https://bytedigital.io/knowledge/markdown/services.md): A directory of Byte Digital services and their roles. - [Paid media](https://bytedigital.io/knowledge/markdown/paid-media.md): Byte Digital manages Google, Meta, YouTube and Spotify campaigns, combining creative, landing pages and reporting around client objectives. - [Google Shopping agency and ecommerce marketing](https://bytedigital.io/knowledge/markdown/google-shopping-agency.md): Byte Digital provides Google Shopping management, Merchant Center support, product-feed optimisation and ecommerce advertising, with published retail case studies. - [Search visibility](https://bytedigital.io/knowledge/markdown/search-visibility.md): SEO, local discovery and making factual business information available to AI assistants. - [Websites and creative](https://bytedigital.io/knowledge/markdown/websites-and-creative.md): Design and development that connect information, user journeys and commercial goals. - [Spotify ads for Japanese companies](https://bytedigital.io/knowledge/markdown/spotify-ads-japanese-companies.md): Byte Digital helps Japanese businesses plan and manage Spotify advertising for UK, US and European audiences, including campaign setup, billing coordination, targeting and reporting. - [How we work](https://bytedigital.io/knowledge/markdown/how-we-work.md): Understand the problem, deliver around the objective and improve from evidence. - [Measurement and reporting](https://bytedigital.io/knowledge/markdown/measurement.md): Clear reporting definitions connecting marketing activity, enquiries and commercial outcomes. - [Working with Byte](https://bytedigital.io/knowledge/markdown/working-with-byte.md): Briefing, proposals, access, approvals and handover. - [Care marketing](https://bytedigital.io/knowledge/markdown/care-marketing.md): Byte Digital provides advertising, SEO, websites and enquiry measurement for home care providers and care homes. - [Home care marketing](https://bytedigital.io/knowledge/markdown/home-care.md): Byte Digital provides Google Ads, SEO, Meta advertising and websites for home care companies, connecting local demand with suitable care enquiries. - [Care home marketing](https://bytedigital.io/knowledge/markdown/care-home-marketing.md): Byte Digital supports care homes with local visibility, advertising, websites and enquiry journeys from family research to visits and admissions. - [NHS marketing](https://bytedigital.io/knowledge/markdown/nhs-marketing.md): Byte Digital manages paid social, creative and integrated campaigns for NHS communications teams, including vaccination awareness and public-health services. - [Local authority survey campaigns](https://bytedigital.io/knowledge/markdown/local-authority-survey-campaigns.md): Byte Digital runs Facebook and Instagram survey campaigns for local authority communications teams, supported by its New Forest District Council results. - [Projects and case studies](https://bytedigital.io/knowledge/markdown/projects.md): An index of published project examples and the evidence behind them. - [NHS preconception campaign](https://bytedigital.io/knowledge/markdown/nhs-preconception.md): South East London campaign strategy, multilingual delivery and engagement results. - [Home care Google Ads case study](https://bytedigital.io/knowledge/markdown/home-care-google-ads-case-study.md): An anonymised London home-care Google Ads campaign: £28,211.86 media spend and £55.71 per tracked enquiry action, April–September 2026. - [Nightingales website consolidation](https://bytedigital.io/knowledge/markdown/nightingales.md): Bringing home-care and care-home information into one website. - [Alltype Roofing paid media](https://bytedigital.io/knowledge/markdown/alltype-roofing.md): Search and Shopping activity alongside an ecommerce launch and physical depots. - [New Forest council survey campaign](https://bytedigital.io/knowledge/markdown/new-forest-survey.md): Facebook and Instagram survey advertising for New Forest District Council: 1,176 confirmed submissions at £0.95 media cost per response in July 2025. - [NHS childhood vaccination campaign](https://bytedigital.io/knowledge/markdown/nhs-vaccination-campaigns.md): Byte Digital supported South East London ICS childhood vaccination communications with Facebook, Instagram, YouTube and Spotify advertising, multilingual creative and audience research. - [Client testimonials](https://bytedigital.io/knowledge/markdown/testimonials.md): Customer feedback and links to all 21 Trustpilot reviews, checked 12 October 2026. - [Policies and ethics](https://bytedigital.io/knowledge/markdown/policies-and-ethics.md): Published company policies, ethical commitments and links to the main website. - [Sustainability](https://bytedigital.io/knowledge/markdown/sustainability.md): Recyclable fulfilment packaging, material use and published environmental commitments. - [Brand identity and guidelines](https://bytedigital.io/knowledge/markdown/brand-guidelines.md): Byte Digital’s logo, colour palette, typography and friendly, reassuring tone of voice. - [Choosing Byte: fit, budgets and arrangements](https://bytedigital.io/knowledge/markdown/choosing-byte.md): Who Byte suits, core specialisms, campaign markets, budget planning and engagement arrangements. - [Change history](https://bytedigital.io/knowledge/markdown/change-history.md): Publication history and the process for maintaining accurate, consistent business information.