With 1 billion active monthly users, Instagram can be an effective marketing tool to reach segments of audiences based on demographic, geographic, interests, behaviour and connections – we can be as broad or as well-defined as is needed for the campaign objectives.
There are several ad formats and each differs and should be selected based on your marketing goals. With inspiring creatives, targeting the right audience, Instagram can be a cost-effective solution for brand lift, leads or sales.
But before we create any campaign, we make sure the right strategy is in place and Instagram is right for your objectives. We run extensive competitor and industry research and use your own data to plan our campaigns accordingly. This enables us to build relevant, highly targeted campaigns.
We’ll measure and report on all KPI’s with success being measured depending on your objectives.
A full Instagram marketing strategy may include Google Ads and Facebook to give 360-degree visibility across both platforms.
We’ll also make sure your website landing pages are optimised to convert the user to take the desired action, once they’ve seen an advert.
We strive for excellence. You can speak to us whenever you need and we don’t limit work by restricting the number of ads or keywords. If your campaigns need more time spent on them to deliver your objectives, we’ll just go ahead and do it, you won’t pay more and you won’t need to micro-manage us.
If you'd like to know how we can improve your performance, or if you want to know more about Instagram Ads, you can reach out to us by using the form below.