Make your expertise visible
Turn what you know into useful service information, guides and evidence that help people understand why your business is relevant.
AI search optimisation agency
AI SEO &
Generative Engine Optimisation.
If AI helped you find Byte, you’ve already seen the opportunity. Let’s help your next customer find you.
We help customers find your business when they ask Gemini, ChatGPT or Google Search for recommendations. We review what those answers say about you, then improve the pages and evidence buyers can use to check your services and experience.
Your free review includes a short written summary of sample ChatGPT and Google AI search answers, observations on your website and the improvements we’d prioritise.
- Founder-led
- Design & development expertise
- Tailored to your business
Useful business information,
wherever customers research.
AI SEO is the work of improving how your business can be discovered and understood through AI-assisted search. GEO stands for generative engine optimisation: improving the information available to systems that generate answers, comparisons and recommendations.
For your business, the question is practical. When someone describes the service they need, can a research tool find a useful account of what you offer? Can it explain your expertise accurately and find evidence to support it? And can the person reading that answer take a sensible next step?
Answer engine optimisation (AEO) focuses on how a business appears in answers to customer questions. We build on sound SEO foundations and address those questions through technical checks, clearer content, consistent business information and supporting evidence. The work covers your main website and relevant information elsewhere online. A public knowledge base can be part of that approach when your business has detailed information worth organising.
Our guide to AI SEO, GEO and AEO explains the terminology. Here, AI SEO means improving AI search visibility, rather than simply using AI software to write website copy.
Connect the facts
Bring together clear company details, appropriate structured data and credible references across your website and relevant profiles.
Create a useful next step
Help interested people move from research to the right service, a relevant example or a conversation with your team.
Explore AI search
Start with the questions your customers ask.
Understand the opportunities, explore the work and choose the next step for your business. These are connected parts of a bespoke engagement.
ChatGPT visibility
Be useful when buyers ask for help.
Make your services and experience easier to understand when people research businesses through ChatGPT.
- Clear service information
- Relevant case studies and evidence
- Accuracy and visibility reviews
Google AI search
Build on strong search foundations.
Connect useful content, technical accessibility and supporting evidence for Google AI Overviews and AI Mode.
- Technical SEO and indexing
- Content built around customer questions
- Search and referral measurement
Company knowledge bases
Give your expertise a connected home.
Organise company facts, working methods and project evidence into a maintained reference for people and research tools.
- Focused, linked articles
- Sources and structured information
- A clear maintenance process
From the first audit
to the work on your website.
We connect technical checks, content, evidence and implementation around the opportunities that matter to your business.
Your starting point
Audit your current position
We review how your business is represented, test relevant buying questions and examine your priority pages. Our AI visibility audit identifies technical barriers, missing information and opportunities to make your expertise more useful. Our worked Gemini guide explains how to test buying questions and review the sources through an illustrative business example.
Technical access
Make the website accessible to search and research tools
We check crawl controls, indexing instructions, canonical URLs, sitemaps and readable page content. We investigate challenge pages or security rules that may prevent appropriate tools from reaching public information, working with your developer or host where needed.
Clear business facts
Improve structured data and business facts
We review schema markup and its relationship with the visible page. We organise accurate information about your business, services, people and relevant evidence, so those details are consistent across the website.
Useful content
Create and improve content
We write service pages, guides and case studies, interview your team and improve existing copy. The aim is to answer real customer questions with information that comes from your experience.
Independent evidence
Find supporting evidence
We research relevant citations and independent proof of work, review business listings and profiles, and identify useful public sources. That could include a client's published report, a partner directory or an accurately attributed review. We check what each source actually supports before using it.
Ongoing improvement
Implement and keep improving
We handle agreed content and website changes directly. We can also work alongside your existing developer or agency. Once the initial work is in place, we review progress and adapt the priorities as your business and search technology evolve.
A clear starting point
Where could AI search take your business next?
Receive a short written summary of sampled ChatGPT and Google AI search findings, initial website and content observations, and a prioritised improvement list. We’ll talk you through the findings and recommend the next step. Detailed standalone audits are scoped and priced separately.
Request your free AI visibility review →Sample AI search findingsPriority website page checksContent and evidence gapsA prioritised improvement listA next-step discussion
Our approach in practice
Explore the knowledge base we built for Byte.
Our own public knowledge base brings together information about Byte Digital, our services, founder experience, working methods and project evidence. It gives people, AI agents and research tools a coherent place to explore the business.
It is part of our website, with focused articles, source references and links back to relevant services and case studies. We maintain publication and modification information so the resource can develop over time.
You can read the implementation case study to see what we built and why. The wiki also explains how the knowledge base works. This is a working example of one delivery option; your priorities may call for improvements to existing pages before a separate knowledge base is useful.
Our publication record includes the preserved evidence package and its verified Bitcoin-backed timestamp.
29 years of experience across design, digital marketing and web development.
Who we help
A service shaped around your business and its buyers.
We work with businesses whose customers need to understand their services, experience or products before making a decision. That includes established small and medium businesses, larger organisations and marketing teams that want practical implementation support.
A specialist service business may need its expertise and client experience explained more clearly. A local company may need reliable information about the services and areas it covers. An ecommerce business may need stronger product information and buying guidance. An organisation with years of project experience may need to turn that knowledge into useful public evidence.
We start with your priorities: which work you want to win, who you want to reach and what those people need to know. We then agree the relevant platforms and a scope that fits your website, existing marketing and available evidence. There are no fixed packages to squeeze your company into.
A clear way to work together
Initial implementation, followed by ongoing optimisation.
We begin with a conversation about your company and a complimentary initial assessment. We then explain the proposed scope and quote for the work. A detailed standalone audit that you can hand to another developer is scoped and priced separately.
Initial implementation is quoted separately from ongoing optimisation. Gareth Allen, Byte’s founder, leads the work. Your proposal sets out which changes Byte will make and which sit with your team or developer.
Ongoing work runs on a monthly rolling contract, with no minimum commitment and no notice period. We keep the programme focused on the improvements that matter to your business. Our costs and working arrangements page explains how the scope is put together.
We also agree a competitive boundary with each client. Across Byte's services, we work with one client in that agreed industry or, for a small local business, the agreed local area. That exclusivity applies while you are a client. We want to win work for you, without competing against ourselves.
Reporting that explains progress
See what changed, what we observed and what comes next.
We establish a baseline around agreed business questions and priority pages. Reporting records work completed, technical findings, sampled AI mentions and citations, and whether the information presented about your company is accurate.
Where account access and data allow, we also review search performance, identifiable AI referral visits and tracked enquiries. These measures are presented separately: a citation shows an observed source reference; an enquiry shows a different stage in the customer journey.
Each review connects the findings to the next priorities. Our AI search measurement guide explains the reporting approach, including how repeated observations and attribution are handled.
AI SEO & GEO resources
The hows, whys
and next steps.
Practical guides to understand AI search, plan the work and measure progress.
UnderstandChatGPTGoogleMeasurementChoosing an agencyTechnical foundationsLocal businessesEcommerce
AI SEO, GEO and AEO explained
Read the guide →How to improve your business’s visibility in ChatGPT
Read the guide →Google AI Overviews and AI Mode: a business guide
Read the guide →How to measure AI search visibility
Read the guide →How to choose an AI SEO or GEO agency
Read the guide →llms.txt, schema and AI search
Read the guide →AI search for local businesses
Read the guide →AI search for ecommerce businesses
Read the guide →Plan your next step: What an AI visibility audit covers · Costs and working arrangements · Our knowledge base in practice
Do we need a new website?
Usually the starting point is your existing website. We assess its content, structure and technical setup, then agree the changes it needs. A rebuild is proposed only where it serves the wider requirements.
Is a knowledge base included in every engagement?
We recommend a knowledge base where organising detailed company information will be useful. Other businesses may benefit more from improving service pages, product information, technical access or independent evidence first.
Which platforms can the work cover?
We agree which platforms matter to your buyers. In the Gemini app, we ask questions a customer might ask without naming your business. We record whether Gemini mentions or recommends you, which pages it cites and whether the details are accurate. We can also test ChatGPT, Google AI Overviews and AI Mode, Copilot and Perplexity, and review visibility in Google and Bing search.
Can you work with our current agency or developer?
Yes. Byte handles agreed content and website changes and has experience collaborating with other agencies and developers. We agree responsibilities and publishing arrangements at the start.
Can you guarantee an AI recommendation?
We deliver agreed improvements and report the evidence. Each platform decides which businesses and sources to include, so specific recommendations or rankings cannot be guaranteed.
How do we get started?
Request a free AI visibility review. You receive a short written summary of sampled AI search findings, initial website and content observations, and a prioritised improvement list. We talk you through the next steps and quote for further work where useful. Detailed standalone audits are separately agreed and priced.
Find your next step in AI search.
If you found Byte through an AI answer or recommendation, you’ve already seen AI visibility in action. Let’s explore what it could do for your business.
For privacy, access and supplier information, read how we work with your information.
