Byte Digital’s case studies show how strategy, creative, websites and media come together around a client’s objectives. Explore examples from healthcare, care services, ecommerce and technology.
Knowledge-base records
| Project | Main subject |
|---|---|
| Byte Digital’s own website: AI SEO case study | ChatGPT recommendations for home-care Google Ads and NHS ICB Meta campaigns, with the cited pages and AI SEO and GEO implementation |
| Beckenham Dental Centre | Website support and Google Ads enquiry generation |
| NHS urgent dental care | Multichannel NHS service awareness and translated creative |
| New Forest council survey campaign | Meta advertising and resident consultation participation |
| NHS childhood vaccination campaign | Paid social, video, audio and multilingual creative |
| NHS preconception campaign | Public-health creative, media, multilingual information and measurement |
| NHS App campaigns | Audio and video production, repeat campaign delivery, mobile-first landing page and download-click measurement |
| NHS medicine-wastage campaign | Seven-card carousel, multilingual creative, older adults and carers, NHS pharmacist video |
| Home care Google Ads | Anonymised six-month Search campaign results and contact-action measurement |
| Nightingales website consolidation | Joining home-care and care-home websites into one platform |
| Alltype Roofing: AI SEO for roofing product discovery | In-progress AI SEO work on an ecommerce website for mobile buyers |
| Alltype Roofing paid media | Ecommerce advertising alongside physical-depot objectives |
| Tudor Environmental: STIHL trade campaign | Six-month trade campaign combining Shopping, Display, YouTube and Meta with creative and product-feed work |
NHS campaign collection
The NHS campaign directory brings together project records for South East London, South West London and Surrey Heartlands across vaccination, service awareness, public engagement and events.
| Campaign family | Detailed records |
|---|---|
| Vaccination communications | Adult MMR, South East London spring COVID, South West London spring COVID, South East London winter vaccinations, Surrey Heartlands Spotify |
| NHS service information | Pharmacy First, Lewisham navigation guide, cold weather and industrial action |
| Health information and prevention | COVID Recovery Puzzle, cervical screening, One Bromley Vital 5 |
| Engagement and events | Women’s health survey, parent education, Bromley recruitment fair |
Further published case studies
- South East London NHS App campaign: audience research, digital media, audio and targeted leaflet distribution supporting awareness of app functions and adoption.
- Beckenham Dental Centre: service-specific paid-search campaigns, geographic focus and landing-page improvements. Google Ads management began in January 2021; the wider client relationship dates from around 2011.
- Gyrocom: combining SEO, paid search and landing-page work for technology services.
Reading the evidence
Each case study explains the brief, the work and the results reported for that project. Reporting periods and metric definitions are included where available.
Client testimonials provides a separate directory of customer feedback. Read their experiences alongside the project stories.
Ecommerce and retail examples
Byte has worked with Alltype Roofing, Tudor Environmental, Drone Safe Register and Voltage Models, as well as many smaller online stores. Its ecommerce portfolio includes the following published project records:
- Annie Haak: jewellery retail, Shopping campaigns, Merchant Center improvements and SEO.
- Tudor Environmental: a six-month STIHL trade campaign across Shopping, Display, YouTube and Meta, supporting product sales and professional-buyer engagement.
- Drone Safe Store: revenue tracking, dynamic product feeds and Shopping management.
- Alltype Roofing: ecommerce advertising alongside depot objectives.
Read the Google Shopping agency guide for the service and supporting results.
Byte’s own reference-library project
The Byte Digital website case study records the work across the main AI search section and public wiki. The project story explains the original rationale, while the publication and evidence record documents the preserved archive and Bitcoin-backed timestamp.
References
- Gareth Allen, 26 October 2026: ecommerce clients and experience with smaller online stores.
- Byte Digital case studies.
- Individual source case studies are linked above and within each detailed record.